Cold shoulder for cold calling
Cold calling by salesmen and rogue traders will be getting the cold shoulder in part of Bradford from this week.
Bradford Council is joining forces with West Yorkshire Police and the Trading Standards Institute, in launching a ‘No Cold Calling’ scheme in the St Wilfrid’s area of Lidget Green on Tuesday, 7 February.
Door stickers and street signs aimed at deterring uninvited sales people and rogue traders will be pasted up warning "no cold calling".
Areas to be targeted include those where doorstep criminals are known to have called previously and where older people live alone.
Ward Councillors, Police Officers, Council Wardens, Ward Officers from Bradford South Area Co-ordinator's Office and representatives from Trading Standards will be working together on Tuesday distributing stickers and talking to local residents about the scheme.
Coun Imran Hussain, Bradford Council deputy leader said: "Forewarned is forearmed and people should not take risks when answering their doors to anyone. Cold calling by hard salesman is very unnerving for some people, especially the elderly and those who live alone."
Ward Coun Joanne Dodds, said: "This is the third awareness raising day we have carried out in the Great Horton ward. I think it sends out a warning message to the culprits and makes them think twice about cold calling on people and empowers people to say no or just ignore the unwanted callers."
