Background
What is b someone all about?
The bsomeone campaign celebrates and encourages learning aspiration and achievement in recognition that educational attainment and skills development are top priorities for the district.
As you may know, the Council has initiated the partnership b someone campaign, which marked 2009 as the Year of Education in Bradford District. Partners commission and deliver a wide range of learning and skills development opportunities and activities. Bsomeone aims to maximise the benefit of this mainstream spend by co-ordinating and branding activity into a recognisable campaign, that raises awareness amongst residents and businesses about the importance of education and skills.
b someone aims to maximise the benefit of this mainstream spend by co-ordinating and branding activity into a recognisable campaign that raises awareness amongst residents and businesses about the importance of education and skills for them as individuals and for the District as a whole.
